GSBS6002 Foundations of Business Analysis 代写
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	GSBS6002 Foundations of Business Analysis 代写
	
	Trimester 1, 2017 Page 1 of 3
	GSBS6002
	Foundations of Business Analysis
	Trimester 1, 2017
	Assessment 1
	Weight: 25%
	Total Marks: 100
	Due time and date: 23.59AEDT, Sunday, 12 March, 2017
	Submission instructions:
	1. Maximum word length: 2000 words.
	2. Submit a soft copy in Word format via Turnitin (with an assignment cover sheet).
	3.  Assignments submitted by other means (e.g. email) or forms (scanned copy,
	Excel document) will attract no marks.
	Late submissions: The mark for an assessment item submitted after the designated
	time on the due date, without an approved extension of time, will be reduced by 10%
	of the possible maximum mark for that assessment item for each day or part day that
	the assessment item is late. Note: this applies equally to week and weekend days.
	Trimester 1, 2017 Page 2 of 3
	Case Study – Visa Inc.
	Visa Inc. operates the world's largest retail electronic payments network and is one of
	the most recognised global financial services brands. It facilitates global commerce
	through the transfer of value and information among financial institutions, merchants,
	consumers, businesses and government entities.
	The company offers a range of branded payment product platforms, which financial
	institution clients use to deliver credit, debit, prepaid and commercial programs to
	their customers. For example, a Visa Debit card is a globally-accepted product that
	allows a consumer to make an electronic payment for goods and services using funds
	from their bank account, rather than a line of credit, at the time of purchase.
	Payment methods have evolved to accommodate changes in the global economy.
	More and more businesses offer online options and thus online banking fraud has
	increased in recent years.
	To address online fraud, Visa requires information on the effectiveness of its online
	security system as well as customer sentiment to determine what could be done to
	maintain and/or improve Visa’s market share.
	Required
	Write a research proposal to address the problems faced by Visa Inc. You are required
	to follow the following structure of the proposal:
	 Problem statement/background (150 words): 10 marks
	 Purpose of the research (150 words): 10 marks
	 Research design, including the design of a questionnaire (500 words): 30 marks
	 Sample design (250 words): 15 marks
	 Data collection, processing and analysis (150 words): 10 marks
	 Budget and timeline (100 words): 10 marks
	 Dummy tables (100 words): 10 marks
	 References (100 words): 5 marks
	Note: Word count is a guide only.
	Trimester 1, 2017 Page 3 of 3
	Referencing style
	American Psychological Association (APA) 6th Edition. You can find helpful examples
	of APA 6th ed. citation in pp. 26-38 of the 2013 NBS Postgraduate Student Manual as
	well as at http://www.apastyle.org/index.aspx.
	Readings
	 GSBS6002 Weeks 1-5 Lecture Notes/Handout and workshop materials (available on
	Blackboard).
	 Business Research Methods (with Qualtrics Printed Access Card), 9th Edition
	William G. Zikmund, Barry J. Babin, Jon C. Carr and Mitch Griffin.
	 https://www.visa.com.au/
	 https://www.visa.com.au/visa-everywhere/security/secure-payments-future.html
	 https://www.afp.gov.au/what-we-do/crime-types/cybercrime/online-fraud-and-
	scams
	
	GSBS6002 Foundations of Business Analysis 代写