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School of Hospitality and Tourism

Paper Study Guide EVNT702

Contemporary Issues in Event Management

Semester One 2016

Page 1 of 13

Overview

Paper Coordinator Tutor:

Name: Dr Jared Mackley-Crump Dr Massimo Morellato

Email: jmackley@aut.ac.nz mmorella@aut.ac.nz

Office hours: WH317, by appointment WH317, by appointment

Paper Code and Title: EVNT702 Contemporary Issues in Event Management

Level: 7

Credits: 15

Learning Outcomes

On completion of this paper, successful students will be able to:

1. Demonstrate a critical understanding of a broad range of issues and impacts, and their

consequences, as they relate to local, national, and international events;

2. Develop and discuss strategies to effectively address and manage contemporary event issues by

applying relevant industry discourse and academic literature;

3. Identify key event stakeholders and analyse their responses to contemporary event issues;

4. Demonstrate effective communication and team working skills.

Paper Requirements

To successfully complete this paper, the following conditions must be met:

• Obtain a final minimum mark of 50% overall in the paper;

• Submit all assessments. If any assessment is not handed in, a DNC grade will be awarded for the

paper. NOTE: As per the General Academic Regulations of AUT University, if you do not submit

a completed compulsory component, you may be withdrawn from the paper.

Assessment grid

# Assessment type Due date Weighting Learning

outcomes

1 Contemporary Issues research portfolio:

Part A

Part B

Sunday 27 March, 6pm

Sunday 5 June, 6pm

20%

40%

1–3

2 Group assignment:

Part A: Presentation

Part B: Report

in Tutorial 7

Sunday 8 May, 6pm

10%

30%

1–4

School of Hospitality and Tourism

Paper Study Guide EVNT702

Contemporary Issues in Event Management

Semester One 2016

Page 2 of 13

Reading

Required texts

Subject readings, media examples and items of interest, as well as class notes, will all be posted in the

corresponding week’s ‘Toolbox’, @AUTOnline. Also consult the ‘Additional resources’ tab, where a

significant number of resources are held (media archives, other academic readings categorised by

subject, reports and guidelines).

Key information sources

Books:

Routledge’s Advances in Event Research Series (see guide in ‘The essentials’ tab @ AUTOnline for e-

access instructions)

Getz, D. (2012). Event Studies: Theory, Research and Policy for Planned Events (second edition). Oxford, UK:

Elsevier. (e-book)

Bowdin, G., Allen, J., O’Toole, W., Harris, R. & McDonnell, I. (2012). Events management (third edition).

London & New York: Routledge. (e-book)

Raj, R. & Musgrave, J. (Eds.). (2009). Event management and sustainability. Oxfordshire, UK: CABI. (e-

book)

Allen, J., O'Toole, W., Harris, R., & McDonnell, I. (2011). Festival & Special Event Management (5th ed.).

Milton, Australia: John Wiley & Sons.

Rutherford Silvers, J. (2008). Risk management for meetings and events. Oxford, UK: Butterworth-

Heinemann. (e-book)

Also, see the shelves in the library from 394.2…there is a wealth of books about events there!

Websites:

http://www.aucklandnz.com/ateed

http://ourauckland.aucklandcouncil.govt.nz/events

http://www.mfe.govt.nz/publications/sustainability/major-event-greening-guide

http://www.med.govt.nz/majorevents

http://www.sportnz.org.nz/

http://www.beaccessible.org.nz/

http://www.alac.org.nz

http://www.sustainable.org.nz/

http://www.creativenz.govt.nz

School of Hospitality and Tourism

Paper Study Guide EVNT702

Contemporary Issues in Event Management

Semester One 2016

Page 3 of 13

Student Responsibilities

Class times and places

These are shown on your personal timetable which is available from the ARION website.

https://arion.aut.ac.nz

AUTonline (also referred to as Blackboard)

AUTOnline is a key resource for this paper. Each week’s classes has been given a specialised content

folder under the ‘Toolbox’ tab. Key resources pertaining to the week’s topics, including required

readings, other chapters of interest, media examples and reports, class notes, and questions to stimulate

your portfolio research, are all posted there and it is your responsibility to access and download

appropriate material throughout the semester. It is highly recommended that you prepare for each class

and tutorial by reading the material prior to class. There is a wealth of other learning material available

@AUTonline so please use this to enhance your study and assignments.

http//autonline.aut.ac.nz

Submitting your assignments

Follow the instructions on the assessment details carefully, including information on

- Due date and time;

- Submission instructions; and

- Turnitin requirements

It is the student’s responsibility to know what method is required for this paper, detailed in the assessment

instructions. No responsibility will be taken by the lecturer or the School of Hospitality and Tourism for

assignments left under office doors or handed in to administration offices. Unless instructed otherwise

by your lecturer, all written assignments are to be submitted to Turnitin. If an assignment is not submitted

to Turnitin, it will not be marked and you will receive a DNC (Did Not Complete). Turnitin is software

that determines if the work is your own and not someone else’s work. Therefore, you are required to

submit an electronic version of your assignment through the link @AUTonline. Instructions for using

Turnitin will be provided in class. You will receive a confirmation of your submission to your email

address.

Grades

In-course grades will be posted in Grade Centre @AUTonline. Note that grades posted are provisional

only. Final results are available on Arion.

Refer to the Programme Manual for information on:

Referencing, plagiarism and late assessments

Special consideration for assessments

Extension dates for assignments

Examination Procedures

Reconsideration of Marks

Appeal for Paper results

School of Hospitality and Tourism

Paper Study Guide EVNT702

Contemporary Issues in Event Management

Semester One 2016

Page 4 of 13

Weekly class schedule: (subject to change without notice)

Lecture Tutorial Readings/resources (see Toolbox)

1 Introduction to the

paper & assessments

Defining Contemporary

Issues in EM

Event Impact

theory

Stakeholder

theory

Allen, J et al. (2011). Festival & Special Event Management. Milton, Australia:

John Wiley & Sons (Chapter 3, ‘Event Impacts and Legacies’)

Buch, T., Milne, S. & Dickson, G. (2011). Multiple Stakeholder

Perspectives on Cultural Events: Auckland's Pasifika Festival. Journal of

Hospitality Marketing & Management 20 (3-4), pp. 311-328.

2 Why are events so ‘en

trend’?

Events and urban

development

Eventful cities

…continued

Jonson, P., Small, J., Foley, C., & Schlenker, K. (2015). "All Shook Up" at

the Parkes Elvis Festival: The Role of Play in Events. Event Management 19

(4), pp. 479-493.

Davies, A. (2015). Life After a Festival: Local Leadership and The Lasting

Legacy of Festivals. Event Management 19 (4), pp. 433-444.

MacKellar, J. (2014). Surfing the fringe: An examination of event tourism

strategies of the Bleach Festival – Coolangatta Queensland. Event

Management 18 (4), pp. 447-455.

Richards, G. (2015). Developing the eventful city: Time, space and urban

identity. In S. Mushatat & M. Al Muhairi (Eds.), Planning for Event Cities

(pp. 37-46). Ajman: Municipality and Planning Dept. of Ajman.

3 Social & cultural

impacts: An

introduction

Ethics &

events: A

precarious

balancing

act.

Picard, D and Robinson, M. (2006). Festivals, Tourism and Social Change:

Remaking Worlds. Clevedon: Channel View Publications.

Mackley-Crump, J. (2014). The Pacific festival space: Understanding and

contextualising the importance of community. In P. Fairbairn-Dunlop &

E. Coxon (Eds.), Talanoa: Building a Pasifika research culture (pp. 53-69).

Auckland: Dunlop Publishing.

Gould, M. (2015). Punishment and the rite of purification at the Angola

Prison Rodeo, Louisiana, USA. In J. Laing & W. Frost (Eds.), Rituals and

traditional events in the modern world (pp. 173-185). Oxford and New York:

Routledge.

4 Political & events:

who’s ruining the

party?

Evictions;

alcohol &

drugs

Getz, D. (2007). Events and Public Policy. In Event Studies: Theory, Research

and Policy for Planned Events (pp. 327-350). Oxford: Elsevier.

Lyne, M. & Galloway, A. (2011). Strategies for managing alcohol at large

events in New Zealand. Drugs: education, prevention and policy 18 (6), pp. 438-

446.

Dilkes-Frayne, E. (2015). Drugs at the campsite: Socio-spatial relations

and drug use at music festivals. International Journal of Drug Policy. In press.

5 Events & economics:

money, money,

money…mah-neey!

…continued

Du Plessis, S. & Venter, C. (2010). The home team scores! A first

assessment of the economic impact of World Cup 2010. Stellenbosch

economic working papers: 21/10. Maiteland: University of

Stellenbosch/Bureau for Economic Research.

Heere, D., Van der Manden, P. & Van Hemert, P. (2015). The South

Africa world cup: The ability of Small and Medium Firms to profit from

increased tourism surrounding Mega-Events. Tourism Analysis 20 (1), pp.

39-52.

BOP Consulting. (2011). Edinburgh Festivals Impact Study, from

http://www.edinburghfestivalcity.com/assets/

000/000/338/BOP_Edinburgh_Festivals_Impact_-_01.05.

11_original.pdf?1411035388

School of Hospitality and Tourism

Paper Study Guide EVNT702

Contemporary Issues in Event Management

Semester One 2016

Page 5 of 13

6 Green events & the

climate crisis: effects

and impacts

Sustainability theory

Making events green

…Continued

Mair, J. (2014). Events as proenvironmental learning spaces. Event

Management 18 (4), pp. 421-429.

Harre, N. (2013). Imitation, positivity and the sustainable event. In T.

Pernecky & M. Lueck (Eds.), Events, society and sustainability (pp. 259-267).

London and New York: Routledge.

Wittlich, G. (2013). Jack Johnson and sustainable music events: A case

study. In T. Pernecky & M. Lueck (Eds.), Events, society and sustainability

(pp. 211-228). London and New York: Routledge.

Zifkos, G. (2015). Sustainability everywhere: Problematising the

'Sustainable Festival" phenomenon. Tourism Planning & Development 12 (1),

pp. 6-19.

7 Putting events

impacts on show

Measuring and evaluating

event impacts

Group

presentations

Carlsen, J., Getz, D. & Soutar, G. (2000). Pre-event and post-event

evaluation criteria research. In Events beyond 2000: Setting the agenda.

Proceedings from conference on event evaluation, research and education (pp. 76-84).

Sydney: University of Technology.

Edwards, D., Foley, C., Dwyer, L., Schlenker, K. & Hergesell, A. (2014).

Evaluating the economic contribution of a large indoor entertainment

venue: An inscope expenditure study. Event Management 18 (4), pp. 407-

420.

Laing, J. & Frost, W. (2010). How green was my festival: Exploring

challenges and opportunities associated with staging green events.

International Journal of Hospitality Management 29 (2), pp. 261-267.

Van Winkle, C. & Woosnam, K. (2014). Sense of community and

perceptions of festival social impacts. International Journal of Event and

Festival Management 5 (1), pp. 22-38.

8 Media & events

…Continued

Könecke, T. & Schubert, M. (2015). (N)Olympia in Germany? An

analysis of the referendum against Munich 2022. Sportwissenschaft, pp. 1-10.

doi: 10.1007/s12662-015-0384-x

Flinn, J. & Frew, M. (2014). Glastonbury: managing the mystification of

festivity. Leisure Studies 33 (4), pp. 418-433.

Lee, S., Kim, S., & Love, A. 2014. Coverage of the Gay Games from

1980–2012 in U.S. Newspapers: An Analysis of Newspaper Article

Framing. Journal of Sport Management 28, pp. 176-188.

Nicholson, M. (2007). Sport and the media: Managing the nexus. Oxford, UK:

Elsevier (Chapter 12, ‘Not all publicity is good’).

9 Marketing Events

…Continued

Henderson, S. & Musgrave, J. (2014). Changing audience behaviour:

festival goers and throwaway tents. International Journal of Event and Festival

Management 5 (3), pp. 247-262.

Gyimóthy, S. & Larson, M. (2015). Social Media Cocreation Strategies:

The 3Cs. Event Management 19 (3), pp. 331-348.

Gijsenberg, M. (2014). Going for gold: Investigating the (non)sense of

increased advertising around major sports events. International Journal of

Research in Marketing 31, pp. 2-15.

Hudson, S. & Hudson, R. (2013). Engaging with consumers using social

media: a case study of music festivals. International Journal of Event and

Festival Management 4 (3), pp. 206-223. doi: 10.1108/IJEFM-06-2013-0012

10 Risk management

Health & Safety

Sponsorship

Volunteering

Reid, S. & Ritchie, B. (2011). Risk management: Event managers'

attitudes, beliefs, and perceived constraints. Event Management 15 (4), pp.

329-341.

Thomas, R. (2014). An evaluation of the effectiveness of rugby event

sponsorship: a study of Dove Men+Care and the Welsh Rugby Union.

School of Hospitality and Tourism

Paper Study Guide EVNT702

Contemporary Issues in Event Management

Semester One 2016

Page 6 of 13

Journal of Product & Brand Management 23 (4/5), pp. 304-321.

doi:10.1108/JPBM-03-2014-0533

Bassett, D. & Lomax, D. (2014). Securing your future: Festival

volunteering and graduate employability. In K. Smith et al. (Eds.), Event

Volunteering (pp. 35-48). London and NYC: Routledge.

Junek, O. (2014). “We don’t do that back home”: International students

and volunteering. In K. Smith et al. (Eds.), Event Volunteering (pp. 49-64).

London and NYC: Routledge.

11 The event legacy:

Successes & Failures

…Continued

Preuss, H. (2007). The conceptualisation and measurement of mega sport

event legacies. Journal of Sport & Tourism 12 (3-4), 312-328.

Richards, G. (2015). Events in the network society: The role of pulsar and

iterative events. Event Management 19 (4), pp. 553-566.

Gordziejko, T. (2014). The London 2012 Olympic legacy and the wonder

factor: implications for culture and the intrinsic versus instrumental

debate. Journal of Policy Research in Tourism, Leisure and Events 6 (1), pp. 80-

84. doi: 10.1080/19407963.2013.800375

Gilmore, A. (2014). Evaluating legacies: Research, evidence and the

regional impact of the Cultural Olympiad. Cultural Trends 23 (1), pp. 29-

41. doi: 10.1080/09548963.2014.862001

12 What is the future of

events? Future-

gazing…

Trends in

Robertson, M., Yeoman, I., Smith, K. & McMahon-Beattie, U. (2015).

Technology, society and visioning: The future of music festivals. Event

Management 19 (4), pp. 567-587.

Luxford, A. & Dickinson, J. (2015). The role of mobile applications in the

consumer experience at music festivals. Event Management 19 (1), pp. 33-

46.

Ferdinand, N. (2015). Future of Events and Festivals. Journal of Tourism

Futures 1 (2), pp. 156-161. doi:10.1108/JTF-12-2014-0010.

Findlay, K. & Yeoman, I. (2015). Dr. Spock’s food festival. Journal of

Tourism Futures 1 (2), pp. 148-151

School of Hospitality and Tourism

Paper Study Guide EVNT702

Contemporary Issues in Event Management

Semester One 2016

Page 7 of 13

Assessment details:

Assessment 1: Contemporary Issues research portfolio

Assessment due date: Part A: Sunday 27 March, 6pm

Part B: Sunday 5 June, 6pm

Assessment value: Part A: 20%

Part B: 40%

Submission details: Parts A & B to be uploaded to Turnitin before due date

Assessment details:

For this major assignment, you will create a portfolio of critical discussions that showcases your learning across

the semester, about contemporary issues in event management. The aim of this assignment is to demonstrate your

engagement with class material as well as additional reading and independent research, and to critically reflect on

these by using processes of ‘deep thinking’.

代写 EVNT702 Contemporary Issues in Event Management

The requirement is straightforward: choose topics that are of interest to you, from across the twelve weeks of

classes, conduct independent research (using media, industry and academic sources), read around the topics, and

then compose critical discussions about them. The kinds of broad inquiries you might like to consider, as a guide,

include:

• What is this topic, and how can we define it? (i.e. an introduction)

• Explore some of the key themes present in current research about this topic (e.g. motivational factors in

volunteering; challenges in volunteer management)

• Discuss how our understanding of this topic has changed over time (e.g. discuss how risk management at

events has changed, and what factors have driven this change)

• Demonstrate how this topic is evident in media reporting about events (i.e. summarise examples of events

where this topic/issue was present; e.g. alcohol/drug problems at music festivals)

• Outline event industry views about this topic (i.e. using blogs and events industry websites, such as

www.eventmanagerblog.com)

• Explore some interesting case studies about this topic/issue (e.g. studies that show how a particular event

has incorporated sustainability into its operations)

• Throughout classes, questions will be posed that you can use to stimulate further thinking, research and

reflection. These questions will also be listed in the toolbox @ AUTOnline

Some important things to remember:

• This is an academic assignment, and an academic writing style is therefore required. DO NOT use first-

person (e.g. I and my), or write first-person reflections (e.g. in my opinion…), except as detailed below.

• An introduction, outlining the structure of your portfolio, should be included. Additionally, shorter

introductions and conclusions should be included for each entry (these could be either shorter statements

or full paragraphs depending on the length of the individual discussion).

• Regardless of length, all topics covered MUST demonstrate a depth of understanding. This means that

ALL entries in your portfolio MUST incorporate academic sources, as well as media and industry sources.

You cannot pass this assignment otherwise, as you cannot construct a critical discussion without using

sources to add depth, and demonstrate your understanding.

School of Hospitality and Tourism

Paper Study Guide EVNT702

Contemporary Issues in Event Management

Semester One 2016

Page 8 of 13

• There is no minimum or maximum number of topics you are required to discuss, no minimum or

maximum word count, no minimum number of sources required. The approach you adopt to completing

this assignment is individual. You could, for example, choose a smaller number of topics and construct

more in-depth discussions (like mini essays), or, theoretically, you could reflect on every topic covered.

The point is to follow your own interests. If you find particular topics of high interest to you, and you

wish to conduct extensive independent research, this is encouraged. Likewise, if you wish to canvass a far

broader range of topics in your portfolio, this is equally encouraged (in which case, your discussions are

likely to not be as in-depth). Feedback will be provided after Part A to help you understand whether you

are on the right track, or where you need to improve.

Always keep in mind the basic idea of this assignment: you are trying to demonstrate what you have learnt across

the semester, and your understanding of the class concepts, by creating interesting and well-rounded discussions

about the topics covered.

C AN I I NCLUDE P ERSONAL R EFLECTIONS ?

NO, except under two conditions.

Up to 20% of your word count can be in the form of critical personal reflections, in text boxes separated from

your main body (as this is; e.g. in greyed boxes). You must be careful in using personal reflections, however:

they are not to be reflections based on your personal feelings or emotional reactions, but rather critical

reflections that demonstrate your learning. They can take the form of either:

1. critical reflections on class discussions/activities

2. critical reflections on events you have been to over the past 12 months, and how what you experienced

relates directly to concepts/topics covered in class.

If you choose to incorporate critical personal reflections, you must demonstrate how theory relates to practice;

in other words, how did the class discussions/activities or your event experiences (practice) reflect

concepts/topics covered (theory). You should therefore be considering such questions as:

1. What did you learn? Why it is relevant/important? How does it relate to events theory? What was the

significance of this discussion/activity in your learning? How did it stimulate further

research/thinking?

2. What happened at the event you were attending, and how does it relate to class concepts? What is the

significance of this example? How does it impact your view of event management? How did it stimulate

further research/thinking?

Personal reflections can include the use of first person (e.g. I, my). You should attempt to incorporate sources

into your reflections (e.g. how does your critical personal reflection relate to academic sources, media articles,

or industry reports that you have read?)

School of Hospitality and Tourism

Paper Study Guide EVNT702

Contemporary Issues in Event Management

Semester One 2016

Page 9 of 13

EVNT702: Contemporary Issues In Event Management – MARKING GUIDE

Assessment 1 (parts A&B): Critical event issues portfolio

Name: Value:

60%

Content:

 The portfolio contains an introduction that clearly outlines the structure of

the overall portfolio

 Sufficient topics/issues from the course are outlined (introduced and

concluded), discussed and critically analysed

 The analysis is sound (sufficient length and depth of discussions)

 Sufficient academic sources are incorporated into the discussions

 Sufficient media and industry sources are incorporated into the discussions

 There is evidence of additional independent research (i.e. sources located and

incorporated from outside the ‘toolbox’)

 If applicable, critical personal reflections clearly demonstrate a link between

theory and practice

Style and presentation:

 The portfolio is logically organised and structured

 The portfolio is professionally presented

 The portfolio is correctly APA referenced (in-text and in the reference list)

 Grammar and syntax reflects the standard expected of a level 7 paper

Comments:

Grade (out of 100%): Mark (out of 60%):

Lecturer: Date:

School of Hospitality and Tourism

Paper Study Guide EVNT702

Contemporary Issues in Event Management

Semester One 2016

Page 10 of 13

Assessment 2: Group Presentation and Report

Assessment due date: Presentation to class: week 7 (tutorial 7)

Written report and evaluations: Sunday 8 May, 6pm

Assessment value: Presentation: 10%

Group report: 30%

Submission details: Handout of your PowerPoint presentation (2 slides per page) (or

presentation format of choice): in class before you start

Group report: Upload to Turnitin (one team member)

Any submissions after this time will receive late penalties.

Assessment details:

As a team you will choose to focus on one of the event impact categories (political, environmental,

social/cultural, or tourism/economics). Choose an event held in Auckland. You have been asked to

design a tool for measuring the impact of your event, in terms of your chosen category (for example,

measuring the environmental impact of the Auckland Seafood Festival; measuring the economic impacts

of the Pasifika Festival; measuring the social/cultural impact of Music in Parks). Topics and tools will

be discussed in class; your report should reflect class discussions. Teams will be formed in week one

tutorials.

The presentation is regarded as a “snap-shot” of your report and should be looked at as a “work in

progress” presentation. Your presentation should be 12-15 minutes long and focus on presenting

literature surveyed to date, and the preliminary sketches of your evaluative tool/model. A handout of

the presentation must be submitted to your tutor in class (two slides per page), and individual

contributions to the literature review posted to your group’s WIKI page by the end of week seven.

Your final report should be in three parts. Begin with a brief introduction of your event and its

components, your chosen category and rationale for your project. This will be followed by a literature

review of not less than 2,000 words (excluding references), outlining current academic research and

industry evaluation methods. Finally you will propose your tool for evaluating your chosen event and

category. You should describe how your model works and why you have chosen your particular mix of

measurements (with reference to the literature), and identify any limitations to your model. You should

also present it in an appropriate visual medium of your choice (e.g. table, venn diagram, graphs, flow charts,

etc). The group report must be submitted through Turnitin on AUTonline by one team member; all team

members to complete the group evaluation on the group’s Wiki.

All team members are expected to contribute (50% of the final grade will be awarded individually based

on evidence of individual contribution). We will use group Wikis on the AUTOnline platform to record

group discussion/progress/editing of the final report, and this will form part of your final submission.

School of Hospitality and Tourism

Paper Study Guide EVNT702

Contemporary Issues in Event Management

Semester One 2016

Page 11 of 13

EVNT702: Contemporary Issues In Event Management – MARKING GUIDE

Assessment 2A: Group Presentation

Names: Value: 10%

Content:

 A clear and specific research question has been developed

 Background and context of the chosen event is provided

 Preliminary summary of academic literature is presented

 Preliminary summary of evaluative tools/methods is presented

 The presenters have indicated how the final report will address the research

question

Structure, style and layout

 Clarity of topic and clear and logical framework for analysis

 APA correctly referenced

 Professional design and layout of presentation

Presentation delivery

 Time of presentation and overall delivery (clarity, audibility)

 Presenters provide effective responses to questions from class/tutor

Comments:

Mark (out of 100%): Mark (out of 10%):

Lecturer: Date:

School of Hospitality and Tourism

Paper Study Guide EVNT702

Contemporary Issues in Event Management

Semester One 2016

Page 12 of 13

EVNT702: Contemporary Issues In Event Management – MARKING GUIDE

Assessment 2B: Group Report

Names: Value: 30%

Content:

 Concise opening section, containing introduction/history of chosen event, its

components, chosen category and rationale for this focus

 A broad range of academic literature/industry discourse is incorporated into a

literature review that outlines current research about your chosen category,

identifies limitations/challenges, and describes evaluative methods/models

already in existence

 Discussion of all relevant stakeholders and regulatory bodies is included,

identifying possible impacts to them (e.g. politically, environmentally,

economically) as well possible roles they might have in assisting with

implementing your tool

 A model/measurement tool is presented and described in detail, linked to

academic discourse, limitations identified, and the model presented in an

appropriate visual form

 A clear conclusion summarising key findings

 Group evaluation completed (online)

Research

 The report contains relevant and sufficient academic (journal articles, books,

event theory) and industry discourse. Media discourse can also be used if

appropriate, but not in place of academic sources

Style and presentation:

 Clear organisational structure

 The report is professionally presented and an appropriate length (2,000 word

literature review + introduction and discussion sections)

 The report contains the completed cover sheet

 Grammar and syntax used reflect the standard of a level 7 paper; correctly APA

referenced

Individual contribution:

• Quality of individual contribution to the overall report content (including

individual contribution to lit review posted by end of week seven).

• Evidence of appropriate individual input to academic/industry resources located

and incorporated

• Evidence of individual input into editing and creation of final report

• Other evidence of team work (including feedback given, communication via and

use of Wiki)

School of Hospitality and Tourism

Paper Study Guide EVNT702

Contemporary Issues in Event Management

Semester One 2016

Page 13 of 13

Comments:

Mark (out of 100%): Mark (out of 30%):

Lecturer: Date:

代写 EVNT702 Contemporary Issues in Event Management